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Say “Hello, Kitty!” as SANRIO Returns to Puzzle & Dragons

Adorable friends join the dungeon-crawling puzzle game in the latest collaboration starting today

REDONDO BEACH, Calif. – November 14, 2022 - Hello Kitty brings back her cauldron of friendship as SANRIO CHARACTERS return to Puzzle & Dragon, GungHo Online Entertainment’s hit mobile puzzle game. Today through November 27, Hello Kitty and her friends are ready to have a magical time in this limited-time collaboration. Recruit some cuddly companions and lead them to victory in seven event-exclusive dungeons.

Help Hello Kitty use dazzling magic and have a fun time with all of her pals. Players who login during the event will receive a free pull at the SANRIO CHARACTERS Memorial Egg Machine. Players can also collect characters from the SANRIO CHARACTERS Egg Machine. Practice new spells with Great Witch of the Enchanting Seas, Hello Kitty and Great Witch of the Deep Forest, Hello Kitty, or make new friends with Hangyodon and Cogimyun.

Experience the Magic of Friendship

Meet enchanting companions and win special rewards in seven event-exclusive dungeons:

  • SANRIO CHARACTERS lets players battle for a chance to earn rewards, including SANRIO CHARACTERS Medal - Gold. These medals can be traded at the Monster Exchange.

  • Skill Leveling Dungeon SANRIO CHARACTERS will guarantee Skill Up for team members that have the same Skill as characters featured in this dungeon.

  • REMDrapurin Descended! & Multiplayer! REMDrapurin Descended! will have REMDrapurin and Diamond REMDrapurin invade at the end of the dungeon. They appear at random and players can receive them as drops when the characters are defeated. Clearing this dungeon for the first time also grants a pull from the ★6+ SANRIO CHARACTERS Egg Machine.

    • Multiplayer! REMDrapurin Descended! lets players and their friends play together to clear the dungeon.

  • SANRIO CHARACTERS Land! gives a 100% drop rate and special Assist character to players who use SANRIO CHARACTERS collab characters as a Leader on their team. In the dungeon, players can also receive various drops, such as Super Snow Globe Dragon and Py.

    • Multiplayer! SANRIO CHARACTERS Land! lets players join forces to overcome the challenges of this dungeon.

  • Hello Kitty Title Challenge! rewards players with the [Hello Kitty] title which requires players to use a fixed team.

Monster Exchange

Collect collab medals to trade them in at the Monster Exchange for collab-exclusive characters like Hello Mimmy and Hello Kitty's Ribbon. Medals can be earned in the SANRIO CHARACTERS dungeon.

Special Bundles

Hello Kitty wants to invite all her friends to join her for fun and magic. Help her find them with special bundles:

  • 30 Magic Stones & Ideal Cinnamon Egg Machine: Grants 30 Magic Stones and one pull from the Ideal Cinnamon Egg Machine for $29.99 USD. Players will also receive a special SANRIO CHARACTERS Collab BGM Set when they receive Colorful Dragon Caller, Ideal Cinnamon for the first time.

  • 20 Magic Stones & ★6+ SANRIO CHARACTERS Egg Machine: Grants 20 Magic Stones and one pull from the ★6+ SANRIO CHARACTER Egg Machine for $19.99 USD.

  • 15 Magic Stones & Cogimyun Egg Machine: Grants 15 Magic Stones and one pull from the Cogimyun Egg Machine for $14.99 USD. Players will also get special SANRIO CHARACTERS Orbs 3 when they receive Cogimyun for the first time.

  • 15 Magic Stones & Charmmy kitty Egg Machine: Grants 15 Magic Stones and one pull from the Charmmy kitty Egg Machine for $14.99 USD. Players will also get special SANRIO CHARACTERS Orbs 2 when they receive Charmmy kitty for the first time.

  • 1 Magic Stone & SANRIO CHARACTERS Egg Machine: Grants 1 Magic Stone and one pull from the SANRIO CHARACTERS Egg Machine for $0.99 USD.

Assets for the Sanrio collab can be found here.

Puzzle & Dragons is a mobile gaming phenomenon that continues to see tremendous growth, featuring an addictive combination of puzzle, dungeon-crawling, and monster-collecting gameplay. In the game, players can capture, collect and evolve thousands of elemental monsters while incorporating quick thinking to chain combos and maximize the abilities and skills of their monsters. To date, Puzzle & Dragons has surpassed 90 million downloads worldwide and can be downloaded from the App Store and Google Play.

For information on GungHo Online Entertainment America, visit Fans can also follow the latest Puzzle & Dragons news on Facebook and Twitter.

© '22 SANRIO CO., LTD. APPR. NO. L633693



GungHo Online Entertainment America, Inc. (GOEA) is a multiplatform publisher dedicated to delivering the best titles, content, and support for the online gaming community. Established in 2012 and led by former Square Enix U.S.A. and XSEED Games executive Jun Iwasaki, GOEA is the US division of GungHo Online Entertainment (GOE), an established Japanese publisher. GOEA’s content partners include leading developers SUPERTRICK GAMES, Game Arts, Acquire, and Gravity, all of which are subsidiaries of GOE. GOEA publishes and distributes network-oriented games for console, handheld, mobile, tablet, and MMO-style games for PC. GOEA is located in Redondo Beach, CA. For more information, visit



Natsuki Nishikawa

Senior Communications Coordinator

TriplePoint on behalf of GOEA



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